5 Elements of Persuasive Essay Writing

5 Elements of Persuasive Essay WritingPersuasive essay writing is much more than merely writing an essay, it is an art. The way you look at and think about the topic should be in the main part of your thought process, along with the facts.There are five main elements to a persuasive essay: setting the theme, conversational style, using psychology, citations and argument. First, you need to set the theme. All good essays are based on the setting.The first paragraph of your essay should provide a link to a 'springboard' page on the topic, either in an essay index or in your thesis statement. So you start your first paragraph by providing a link to the first page of the thesis. Your second paragraph should provide a link to the first page of the thesis, followed by two or three paragraphs that start off with some case studies or incidents from your book or articles. These 'case studies' will give you an advantage because you will be able to tell your readers, if they have found any simi larities with your own experiences, how they came to the conclusions you have reached.Next, use the conversational style. This style is where you describe your topics in a way that is casual. In other words, you use 'I' statements of fact, rather than 'he/she/it' statements of fact. 'It happened to me...', 'I am...' and similar phrases should be avoided. Always use your own voice, and let your audience feel the warmth of your content.You can also use psychology for persuasive essay writing. Psychology is the study of the human mind and how people think. Writing a persuasive essay in this manner is no different than writing in English grammar, and so people generally appreciate the use of the English language with a conversational tone. It gives the readers a feeling of understanding, even if they donot know what you are saying.Finally, when you get to the part of your paper where you cite the source, a lot of people forget to write a citation. While you are not required to do it in every essay, it is very important that you do it in persuasive essay writing. Citing your sources will make the reader think that you are trustworthy and not just making all the claims you see in a news item and adding your name to it.These five elements to persuasive essay writing can make a difference between a mediocre essay and a very good one. Once you have developed a consistent style, you should be able to write persuasive essays with any topic. However, you should know how to use the five aspects to great effect. You will have to work at it, but once you get a firm grip on these aspects, the whole idea of persuasive essay writing is sure to change your life!

Internal Marketing in Services Marketing - 1984 Words

1. Introduction The aim of the following essay is to present the importance of internal marketing in service product development. The first part of this essay will discuss the origin and growth of the concept of internal marketing. Then it will focus on the benefits of internal marketing. In the later part, it will demonstrate a specific case, Mary Kay, which has successfully implemented internal marketing. It shall first briefly introduce fuzzy sets and related concepts. The concept of internal marketing originally emerged from the services marketing literature (Berry and Parasuraman, 1992). The term internal marketing is defined as the policy of treating employees as internal customers of the organization, responding to employees’†¦show more content†¦4. Successful internal marketing case with Mary Kay In 2005, Mary Kay won the prize for the ‘Excellent employer – Top 10 best places to work in China’ for the second time, which is announced by ‘Fortune’ (Chinese version). In the U.S., Mary Kay as a direct marketing business with the pink logo has been ranked as ‘Top 100 best places for staff in the U.S.’ three times since 1984; it is also the only one cosmetics company and one out of 10 best companies for women to work in the U.S.. In addition, Mary Kay was praised by International Women Forum by contributing to equal and enhance women’s status. All these awards gained by Mary Kay are inseparable from successful internal marketing and providing a good working atmosphere for the employees. From the beginning of its founding, MaryShow MoreRelatedInternal Marketing Issues in Service Organizations in Malaysia2970 Words   |  12 PagesInternal Marketing Issues in Service Organizations in Malaysia Norbani Che Ha, Raida Abu Bakar Syed Izzaddin Syed Jaafar* Internal marketing is an important concept where firms apply marketing tools to attract and retain the best employees, which will later affect business performance. 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Questions And Suggested Answers Club Med Essay - 725 Words

Case: Cultural Turnaround at Club Med Questions 1. Analyse Club Med’s culture before 2000. 2. Explain the reasons for Club Med’s success between the 1950s and the 1990s. 3. How do you explain Club Med’s difficulties in the early 1990s? 4. Why did Bourguignon’s plan fail? Do you think that Giscard d’Estaing’s plan will be more successful? This case example enables students to explore the impact of culture and history on an organisation’s strategy. 1. Club Med’s cultural web before 2000 should highlight the following points: Power structures. Very decentralised. Village General Managers are highly empowered and highly autonomous. Their personal relationship with the founders (Trigano and Blitz), based on trust, is a key. Organisational†¦show more content†¦Club Med also developed a rich culture, which fuelled its strategic positioning. This culture generated a very strong sense of belonging among both employees and customers. Competitors did not manage to imitate this culture, which was one of the main sources of Club Med’s competitive advantage. 3. Club Med’s difficulties in the early 1990s? Though Club Med’s culture fuelled its success from the 1950s to the 1980s, in 1990s it hampered its development. The founding families were still in power, and most of the executives were former village General Managers. All of them embodied Club Med’s historical culture, and it was very difficult for them to envisage another approach. The context had evolved; however, new aggressive competitors had appeared (Look, Marmara, Nouvelles Frontià ¨res etc.) and they deliberately imitated Club Med’s recipe, at lower prices. As a consequence, Club Med’s differentiation was no longer credible. Moreover, the community life culture and relaxed morals were no longer in line with social context. 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Ever since the discrimination between haves and have

Ever since the discrimination between haves and have-nots was initiated we cant imagine a world without it Essay Ever since the discrimination between haves and have-nots was initiated we cant imagine a world without it. On the contrary was there a world without it? I surely wouldnt have known before coming across it in a historical analysis of what used to be. What is easier, simpler and more coherent to us in general is this kingdom of ranks and classes. Not inspired by the scientific classification for simplicity, we built an environment reflective of internal complexity à ¢Ã¢â€š ¬Ã¢â‚¬Å" belittled self esteem truly. Anyway, what made me ponder over the usual was something unusual that I saw lately. Before narrating that I suppose, a little preface would aid understanding, to appreciate the unusual part of it. In medicine students learn about the human body and everything possibly related to it. Initially for instance, the subject of Anatomy is the geography of the human body and yes, every part is labeled. Years ago when we learnt where our nose, mouth and hands were, I wonder why we think that that wasnt as grand an accomplishment. Cutting a long story short, it is easier to learn using more than one sense, like seeing and touching in addition to reading. Anatomy requires one to be thoroughly acquainted with every bit and therefore dissection of cadavers dead individuals is a routine procedure employed. Besides, the word anatomy means cutting to learn. The stance of laymen calling this inhuman should try to get the reason in it I hope. However, it is agreed that the fact that it is a human body who was once alive and like us well maybe not exactly like us should probably have had a better fate. The more inquisitive may question, Where do these cadavers come from? After all they must be having a family that was supposed to prevent them from being opened up like this. Bringing light to that, these dead individuals havent been claimed for the recommended time or they may very well have been given up for money à ¢Ã¢â€š ¬Ã¢â‚¬Å" sold. Now if you try to recall the last beggar you saw, a person from the lower staff, a mazdoor labourer à ¢Ã¢â€š ¬Ã¢â‚¬Å" anybody you consider an unfortunate have-not, youll find them hard to remember. Well, it is only justified as you did not have anything to do with them and we cant imagine having anything to do with them can we? We are but worlds apart for crying out loud! At this point, if you are with me, it takes mere imagination to consider that when this one alien have-not dies, his unclaimed or sold body is sent to a state-of-the-art hospital. Visualize the irony of the moment; the two worlds meet here. It is about time that the have-not will receive careful handling, prompt dealing and pure . . .preservatives. Later the haves will politely observe and carefully dissect his body, careful not to injure any internal structure- even the ladies do the honour. So this is the after life, the rewards of the clichÃÆ' ©d  pious have-nots, redemption is here à ¢Ã¢â€š ¬Ã¢â‚¬Å" figuratively speaking. Inspired by my first visit to the dissection hall, the first look at the cadaver, and the first plunge of the knife on the chest, my colleague, my friend, her first attempt at dissection, her manicured hands and the grinning, ugly patient.